Association management is in the spotlight again. ASAE: The Center for Association Leadership just published a special supplement to Associations Now that focuses on the advantages of association management.
The trend toward association management is significant, with more and more non-profits, trade groups, and professional societies turning to professional management companies to run their increasingly sophisticated operations.
Verto Solutions, a Washington, D.C.-based association management and scientific services company is one of the companies included in the ASAE supplement.
April Motley’s feature story highlights one of the main advantages to association management: shared expertise, transferring knowledge from association to association. In an earlier post, What is Association Management? I identified three association management advantages:
- Controlling Costs
- Eliminating Employee-related risks, and
- Access to More Skilled and Experienced Professionals
Motley’s article focuses on the third advantage and this is perhaps the most powerful – shared expertise and leveraging collective brain power. The association directors at Verto Solutions now meet on a regular basis to share strategies and best practices.
It is an exciting time to be in association management.